Last Updated: September 07, 2024

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   1. Introduction

U-Pro Soccer Technologies Inc. ("U-Pro Soccer", "we", "our", or "us") is committed to protecting the privacy of our users, particularly children. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our AI-powered home training solution, including our website, mobile application, and training mat (collectively, the "Services").

 

We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA), the California Consumer Privacy Act (CCPA), the EU General Data Protection Regulation (GDPR), and other applicable data protection laws.

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   2. Who We Are

U-Pro Soccer Technologies Inc. is a company incorporated and registered in Canada with company number 1612184-5. Our business place is 136 Market Ave #800, Winnipeg, MB R3B 0P4.​​

 

   3. Information We Collect

a) Personal Information:

• From parents/guardians: First and last name, email address, city, address

• From Children: Name, date of birth, gender, skill level, soccer club affiliation, soccer experience, dominant foot

b) Performance Data: We use markerless motion capture technology to collect performance data, including biomechanical movements and joint data.

c) Usage Data: Information on how the Service is accessed and used, including device information, IP address, browser type, time spent on the Service, and other diagnostic data.

d) Video and Image Data: We collect full videos and images of players' training sessions during our alpha testing and initial release phases.

 

   4. How We Use Your Information

We use the collected data for various purposes:

• To provide and maintain our Services

• To notify you about changes to our Services

• To provide customer support

• To gather analysis or valuable information to improve our Services

• To monitor the usage of our Services

• To detect, prevent, and address technical issues

• To provide personalized training experiences

• To comply with legal and regulatory requirements 

 

   5. Video and Image Collection During Alpha Testing and Initial Release

a) Alpha Testing Phase: During our alpha testing phase, which is expected to last three to four months, we will collect full videos of players' training sessions. These videos will be recorded using smartphones or tablets and sent to our team via private WhatsApp chats. Each player will have their own private chat to ensure data privacy, accessible only to the player's parents/guardians and our CEO. Our CEO will anonymize the player ID to prevent any direct link between the child's image and their identity.

b) Initial Release: Following the alpha testing phase, our initial app release will continue to collect and process full videos and images of players. This is necessary to apply and refine our AI technology while developing the app.

c) Transition to Local Processing: Approximately three to four months after the initial release, we plan to transition to processing all data locally on users' devices. At this point, only vectors extracted from the players' biomechanical joints will be uploaded to our servers.

d) Data Deletion: We will implement a secure data deletion process for all previously collected videos and images upon transitioning to local processing. Users will be notified and allowed to request immediate deletion of their data.

 

   6. Data Processing and Storage

Performance data is initially processed locally on the user's device. During alpha testing and initial release, video and image data will be stored securely on our servers. Once we transition to local processing, only processed vector data will be uploaded to our servers.

 

   7. Sharing of Your Information

We may share your information with:

• Service providers and business partners who assist us in operating our business and providing our Services

• Affiliated organizations, such as soccer clubs, academies, and academic institutions

• Law enforcement or other governmental agencies when required by law

• Potential acquirers in the event of a sale, merger, or acquisition of our company

We do not sell users' personal information, including children under 13.

 

   8. Individual Access

Upon request, we inform individuals of their personal information's existence, use, and disclosure and provide access to that information. Individuals may challenge the accuracy and completeness of the information and have it amended as appropriate.

 

   9. Coach Access to Data

Coaches may have access to specific player data to facilitate training and performance analysis. This access is strictly controlled and limited to data necessary for coaching purposes. Coaches can view:

• Player performance metrics

• Training progress

• Aggregated team statistics

 

Coaches cannot access players' personal contact information or raw video/image data. All coach access is logged and monitored to ensure appropriate use. In order to have access to the data, a coach must register and follow an approval process within their clubs or academies. Only our team and some guest coaches will have access to the data during the alpha testing phase.

 

   10. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Services and hold certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Services.

 

A Cookie Policy is under development to provide detailed information about the cookies we use and your choices regarding cookies.

 

   11. Data Retention

We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent required to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.

 

Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for more extended periods.

 

   12. Security of Your Personal Data

We are committed to protecting your Personal Data using commercially acceptable means, such as encryption, access controls, and secure data storage. However, no method of transmission over the Internet or method of electronic storage is 100% secure, so while we strive to use commercially acceptable means, we cannot guarantee its absolute security.

 

   13. Your Data Protection Rights

Depending on your location, you may have certain rights regarding your personal information, including:

• The right to access, update, or delete the information we have on you

• The right of rectification

• The right to object

• The right of restriction

• The right to data portability

• The right to withdraw consent

 

To exercise these rights, please contact us at legal@uprosoccer.ca.

 

   14. Children's Privacy

Our Services are not intended for use by children under the age of 13 without parental consent. We do not knowingly collect personally identifiable information from children under 13 without verifiable parental consent. If you are a parent or guardian and you are aware that your child has provided us with Personal Data without your consent, please contact us at support@uprosoccer.ca.

 

   15. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when posted on this page.

 

   16. How to Make a Complaint

If you have any complaints about how we handle your personal data, please contact us at legal@uprosoccer.ca. If you are in the UK, you also have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

 

   17. Live Events and Promotional Material

During alpha testing and other phases of our program, U-Pro Soccer may conduct live events, training sessions, or workshops. These events may be recorded, and the resulting images and videos may be used for promotional and marketing purposes. By participating in these events:

a) You acknowledge that you and/or your child may be photographed or recorded.

b) You grant U-Pro Soccer permission to use, reproduce, distribute, and publicly display these photographs or recordings across various media platforms for promotional and marketing purposes.

c) For participants under 18 years of age, explicit parental or guardian consent is required for such use. This consent will be obtained through a separate "Media Release and Consent Form" provided during your registration. This consent is distinct from the general service consent and can be withdrawn anytime by contacting us at contact@uprosoccer.ca.

d) We will always strive to use these materials in a respectful manner that does not identify individual children by name without additional specific consent.

e) You have the right to request the removal of any specific image or video featuring you or your child from our promotional materials by contacting us at contact@uprosoccer.ca.

f) We will retain these promotional materials for as long as they serve a legitimate business purpose or until consent is withdrawn, whichever comes first.

 

   18. Contact Us

If you have any questions about this Privacy Policy, please contact our Privacy Officer at legal@uprosoccer.ca. For inquiries or requests regarding the use of images or videos from live events, please contact our Media Relations team at contact@uprosoccer.ca.

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